New Era Digital Strategy Decks
- Category: Digital Design and Content Strategy
- Company: New Era Cap
New Era Digital Content
I work with the Creative Director to layout images across all digital channels, including social media, email, the e-commerce website, and paid ads. I also collaborate with project coordinators and contractors to receive and review all lifestyle photography, as well as with in-house photographers for product-only images.
Once all needs are addressed in a strategy deck, I export assets for all campaigns, considering file size and quality for each channel. Additionally, I occasionally assist e-commerce managers with uploading assets directly to the website and build all marketing emails in Klaviyo.